ZEPP
Client
ZEPP
Role
Design Partner, Lippincott
Disciplines
BRAND IDENTITY, CREATIVE DIRECTION, MOTION GRAPHICS, PACKAGE DESIGN
Take control of your well-being
After acquiring the US wearables brand Zepp, Huami aimed to empower consumers to take control of their well-being through an advanced data platform.
We created a brand platform anchored by the mission of helping people take control of their well-being. A sleek logotype with the sigma symbol represents Zepp’s commitment to precise health insights.
“Aline led the design effort with remarkable skill, seamlessly blending collaboration and execution to create a logo that is visually appealing, distinctive, and deeply meaningful to the brand.”Pengtao YuChief Industrial Designer
Graphis Design Annual — Silver · Good Design Awards · Indigo Design Award — Gold
